Best ROLLER Alternative: TicketingHub

Pay for bookings, not for the calendar

ROLLER bills a subscription tier plus usage fees on every transaction — and neither number appears on its website, so you cannot know your real cost until sales has quoted you. Worse, the subscription bills whether you are busy or closed: a quiet winter still carries the full tier.

TicketingHub charges one published number: 3% per online booking, no setup fee, no monthly fee. Costs scale with sales, not the calendar — a slow month costs you almost nothing. Rated 5.0 on Capterra. If ROLLER's subscription-plus-usage model or venue-suite scope doesn't fit your business, here is a close look at both.

What is ROLLER?

ROLLER is a cloud-based venue management platform for attractions and entertainment venues: trampoline parks, amusement and theme parks, water parks, family entertainment centres, museums and zoos. It was founded in Melbourne, Australia in 2010 by Mark Finn and Luke Finn, and today lists its headquarters in Austin, Texas, with regional offices including Melbourne, Sydney, London and Costa Rica. It says it partners with over 3,000 venues.

ROLLER is well capitalized: it has raised roughly 110 million dollars total, including 50 million in 2023 and another 50 million Series E in October 2025 backed by Insight Partners and J.P. Morgan. It acquired BookNow Software in September 2025, launched an AI assistant called ROLLER iQ that November, and partnered with Adyen on a financing product, ROLLER Capital, in May 2026.

ROLLER pricing: two unknowns before you can budget

ROLLER sells four tiers — Lite, Pro, Premium and Enterprise — distinguished mainly by POS and self-service-kiosk license counts (2, 6, 10 and unlimited) and extras like phone support and a dedicated success manager, both Enterprise-only. None show a dollar figure on ROLLER's pricing page; you get a number only after talking to sales. On top of the subscription, ROLLER charges usage fees on processed transactions, billed in arrears on the 5th of each month, also not published. A 14-day free trial is offered.

That means we cannot build a precise worked example: two unknowns, a subscription tier and a usage rate, both set by quote — and two unknowns in your budget. TicketingHub's price is a single published number: 3% per online booking, no monthly fee. On 10,000 pounds of monthly online bookings, that's a flat 300 pounds, with payment-provider and OTA fees itemized separately. Whatever ROLLER quotes, ask for total cost at your actual volume, tier plus usage fees combined, and do the math against 300 pounds.

ROLLER vs TicketingHub, side by side

• Pricing — ROLLER: tiered subscription plus usage fees on transactions, both quote-only. TicketingHub: 3% per online booking, published, no monthly fee.
• Monthly fee — ROLLER: not disclosed; varies by tier (Lite to Enterprise). TicketingHub: £0.
• Setup — ROLLER: not disclosed. TicketingHub: £0.
• Contract — ROLLER: not disclosed; 14-day free trial offered. TicketingHub: no monthly fee to commit to; live in minutes.
• Booking widget — ROLLER: online ticketing built into its venue suite. TicketingHub: one line of code, brand-matched, multi-language and multi-currency.
• OTA channel manager — ROLLER: not found in its published features or reviews. TicketingHub: real-time sync with Viator, GetYourGuide and other resellers, one dashboard; OTA sales grew 401% 2022-2025.
• Magic Link — ROLLER: not advertised in its public materials. TicketingHub: customers reschedule, cancel or convert to voucher themselves.
• Email validator — ROLLER: not advertised. TicketingHub: checks emails at checkout to cut bounced confirmations.
• Point of sale — ROLLER: POS and self-service kiosks included, licensed by tier (2 to unlimited). TicketingHub: native iOS and Android POS, works offline, with printers, cash registers and PDQ machines.
• Waivers — ROLLER: waiver management built in, reviewers cite it as useful for group and party bookings. TicketingHub: digital waivers via Smartwaiver integration.
• Support — ROLLER: phone support only on Enterprise; Capterra reviewers report customer success going quiet or slow to respond. TicketingHub: 24/7 chat and email at every level.
• Reviews — ROLLER: 4.2 out of 5 on Capterra (146 reviews); also reviewed on G2. TicketingHub: 5.0 out of 5 on Capterra.

Why operators switch to TicketingHub

Keep more of every booking, every month

ROLLER stacks a subscription tier with a separate usage fee on transactions, and neither number appears on its website. TicketingHub publishes one rate — 3% per online booking, no monthly fee, no setup fee — so your software cost is a known percentage of revenue, not a fixed bill plus a mystery rate. Payment-provider and OTA fees apply on top and are itemized. You only pay when you earn.

Fill slots your own website can't sell

We found no evidence ROLLER connects to OTA marketplaces like Viator or GetYourGuide; its ticketing is built around the venue's own site and front desk. TicketingHub's channel manager syncs real-time availability with those resellers from one dashboard, so marketplace demand fills your quiet sessions without double-bookings. Operators saw OTA sales grow 401% between 2022 and 2025 — and Lions Water Adventure Park, a waterpark in Kinston, NC, went from around $50K to $260K in online revenue in a year with the widget, Magic Link and OTAs.

Get help without buying the top tier

ROLLER reserves phone support and a dedicated success manager for its Enterprise tier, and Capterra reviewers repeatedly describe customer success as slow or unresponsive on important questions. When something breaks on a busy Saturday, a slow reply is refunds and a queue at the desk. TicketingHub gives every operator 24/7 chat and email support — as Barry S., CEO, says: "It's all about the support - The rep and his team understand our business and offer round the clock support". And Magic Link means many guests never need to contact anyone: they reschedule, cancel or convert to a voucher themselves.

What reviewers say about ROLLER

ROLLER holds 4.2 out of 5 on Capterra from 146 reviews, and is also reviewed on G2. Reviewers praise ease of use for training staff, strong reporting and accounting workflows, and solid tools for group and party bookings with waivers. Recurring complaints: unresponsive customer success once you're a customer, marketing integrations like Meta and TikTok pixels gated behind a paywalled tier despite ROLLER already earning commission on sales, and a complicated initial setup. Each of those has an operator cost — support that goes quiet leaves you holding the problem, and a paywalled pixel is marketing data you already paid for with commission.

Who is ROLLER right for?

• Large indoor entertainment venues — trampoline parks, water parks, family entertainment centres — with heavy on-site POS and kiosk needs.
• Operators who want a single, well-funded vendor covering ticketing, POS, waivers and memberships in one suite.
• Businesses willing to negotiate pricing directly and pay for Enterprise-tier support if they need phone access.

Who is TicketingHub right for?

• ✅ You want one published price, not a subscription tier plus a usage fee set by quote.
• ✅ You want Viator, GetYourGuide and other OTAs filling sessions from one dashboard.
• ✅ You want a quiet inbox — guests self-serve reschedules and vouchers via Magic Link.
• ✅ You sell in person and need a POS that keeps selling when the WiFi dies.
• ✅ You want 24/7 support included, not reserved for the top pricing tier.

What operators say about TicketingHub

"TicketingHub is a fantastic booking management system. The abandoned cart emails have noticeably reduced the number of people that don't book." — Shannon R., small business owner, Capterra.

Egypt's Sound and Light Shows grew ticket sales over 500% on TicketingHub, and Jungle Cat World, a wildlife park in Ontario, saw growth of more than 300%. TicketingHub is rated 5.0 on Capterra.

FAQs about switching from ROLLER

How do I migrate my products and waivers from ROLLER?

Switching costs you an afternoon, not a season. TicketingHub's team migrates your products, availability and waiver setup during onboarding at no extra cost, and your first product can be live in minutes.

Is TicketingHub cheaper than ROLLER?

Hard to say precisely, since ROLLER doesn't publish its subscription tiers or usage fees — which is exactly the problem. Ask ROLLER for an all-in monthly quote at your actual volume, then do the math against TicketingHub's published 3% with no monthly fee: on 10,000 pounds of monthly bookings, that's a flat 300 pounds.

Can I try TicketingHub before switching from ROLLER?

Yes, and it costs nothing to find out. There is no setup fee and no monthly fee, so you can list a product, take real bookings, and walk away with nothing to cancel if it's not the right fit.

Two mystery fees, or one number you can plan on

Every month on a quote-only tier plus usage fees is a month you budget on trust. TicketingHub's price is already public — 3% per booking, nothing fixed — and setup, migration and 24/7 support cost you nothing extra. Put a product live today and let your own numbers decide.