
Know which payment methods viator supports.
UPDATED ON SEPTEMBER 12, 2024
Diverse payment methods are important
Offering diverse payment methods is no longer optional; it's essential. With global customers' varied preferences, platforms like Viator have expanded payment options.
So, what does this mean for you, the operator?
How Viator accepts payments

Photo by Pexels (opens in a new tab)
Viator, a leader in the travel industry, recognizes the need to cater to different payment preferences.
They support the following methods:
Credit and Debit Cards

Viator accepts major credit cards. | Photo by Pexels (opens in a new tab)
Viator accepts major credit cards like Visa, MasterCard, and American Express, ensuring a broad range of clients can book.
Digital wallets

Digital transactions are on the rise. Viator has integrated options for Google Pay and Apple Pay, catering to swift payments.
PayPal

A globally recognized payment method that offers security and convenience. It's a preferred payment method for many due to its protective policies.
Pay Later Options
Viator's "Reserve now, pay later" feature allows travelers to reserve, book, and submit the final payment closer to the event, a boon for high-ticket tours.
Additional Resource: Viator Supplier FAQ for Tours and Activities
Why Does This Matter for Tour and Activity Operators?
Global reach
Diverse payment methods mean you can cater to worldwide audiences. Whether it's a European traveler using PayPal to pay or an Asian tourist swiping their credit card, you won't miss potential bookings.
Boost conversions
A simple payment can lead to completed bookings. Partnering with a platform like Viator, which supports various methods, optimizes conversion rates.
Trust and security
Recognized payment methods like PayPal enhance trust. Familiar and secure options can lead to more bookings.
Main Takeaway
Viator's support for a diverse range of payment methods, including major credit cards, digital wallets like Google Pay and Apple Pay, globally trusted PayPal, and flexible "Reserve now, pay later" options, underscores its commitment to meeting global travelers' varied preferences.
Diverse payment options ensure accessibility for a worldwide audience, foster trust, and boost conversions for tour businesses. By leveraging these offerings, tour operators can capture every potential booking from everywhere.
Using Viator's multiple payment methods can benefit tourism businesses in this digital age of convenience and security.
Start selling tours with Viator with this complete guide to becoming a Viator supplier.
Mastering OTAs: Striking the Right Balance

In the OTA landscape, platforms vary from giants like Expedia to niche players. They offer businesses the chance to connect with a wider audience. But is including OTAs in your strategy right for you?
Advantages of OTAs
- Reach: OTAs can introduce your business to a global audience you might otherwise miss.
- Trust: Big names like Booking.com instill confidence, easing client reservations.
- Boosting Occupancy: During off-peak times, OTAs can help fill vacant spots, turning potential losses into gains.
Potential Downsides of Relying Heavily on OTAs
- Profit Margins: While OTAs boost bookings, their commissions can hurt profits.
- Brand Dilution: Overreliance can overshadow your brand, emphasizing the OTA's name over yours.
- Dependency Issues: Dependence on OTAs is risky. Their strategy changes can affect your bookings.
How to use OTAs strategically
- Diversify Your Channels: OTAs should be a part of, not your entire strategy. Aim for most bookings, say 80%, to be booked through your site, where payment options, including Viator payment methods, are evident.
- Special Offerings for OTAs: Design specific, high-profit, low-cost offerings to attract new clients and maintain profit.
- Know Their Place: Treat OTAs as a helpful tool, not your mainstay. They should complement, not dominate your strategy.
KEY TAKEAWAY
OTAs offer growth opportunities but need a thoughtful approach. They're excellent for startups or slow periods. Yet, it's vital your brand stands out and isn't eclipsed by them. Choose the right OTA, use them wisely, and ensure they support, not control your growth.
TicketingHub: Your Bridge to Viator Integration

TicketingHub syncs all your OTA bookings and website reservations in one dashboard.
TicketingHub, a top-tier booking software for tours and activities, integrates easily with Viator. Link your offerings to Viator and TripAdvisor with TicketingHub's API. Update customer interactions and reviews, and set up a live inventory on TripAdvisor immediately.
Streamlined Bookings Across All Sales Channels
TicketingHub excels at consolidating booking management, whether through Viator/TripAdvisor or other OTA providers. Everything funnels into one cohesive platform.

Here's what you gain:
- Unified Management: No more juggling between platforms. TicketingHub's dashboard gives a full view of all bookings and sales.
- Time-saving: In tourism, every minute counts. Centralizing bookings cuts down on manual tasks, allowing you to improve customer interactions and expand your business.
- Access to Viator's Global Reach: Viator, a TripAdvisor entity, has a global reach. Integrating with TicketingHub means tapping into this vast audience, and amplifying your sales.
Experience hassle-free integration with Viator via TicketingHub. Simplify your account management and tap into worldwide audiences.
Ready for a booking revolution? Check out a TicketingHub demo or explore our Integrations page. Let's make booking efficient together!


