Adventures.com Integration
Selling trekking tours in Iceland, Canada, Nordic Countries, and Baltic States? Easily promote your tours on Adventures.com with TicketingHub. Learn more about integration here.
Sell more trekking and northern adventures with Adventures.com
Operators in Iceland, the Nordic countries, the Baltics and Canada face a distribution problem most of the industry doesn't: dramatic seasonality, weather that can cancel a departure with hours of notice, and guests who plan months ahead from the other side of the world. Adventures.com specialises in exactly this market, and pairing it with TicketingHub's channel manager means your glacier hikes and northern lights tours can be sold globally without your availability ever drifting out of date.
What is Adventures.com?
Adventures.com is a global travel agency with roots in The Great Canadian Adventure Company, founded in 1994. Built on the idea of an all-in-one travel site with top-notch customer care, it has grown into one of the leading resellers of award-winning trips and hiking adventures across the Northern Hemisphere.
Its catalogue reads like a northern wish list: lava cave tours, glacier hikes, winter expeditions, summer trekking, walking and hiking trips, and northern lights tours across Iceland, the Nordic countries, the Baltic states and Canada. Guests booking there are typically planning a once-in-a-lifetime trip — they book early, spend more per head than day-trippers, and care a lot about operator quality.
For operators, that guest profile changes the economics. Long-lead international bookings arrive when your calendar is still empty, giving you a revenue base to plan staffing and vehicle capacity around — and because the reseller handles the marketing to those far-away audiences, you get the demand without funding the ad spend.
How the channel manager keeps it in sync
TicketingHub connects your inventory to Adventures.com through its channel manager. The mechanics are simple to describe and hard to overvalue:
- Live availability — Adventures.com always sees your real remaining capacity, so a departure that fills up direct can't be oversold through the reseller.
- Bookings flow in automatically — every sale lands in your TicketingHub dashboard and manifest next to your direct bookings, tagged with the reseller name.
- One place to manage changes — close a departure for weather in TicketingHub and it closes on the channel too, immediately.
Commission and rate terms are agreed between you and Adventures.com; TicketingHub handles the plumbing, not the contract.
Use cases from the far north
Glacier and ice cave operators
Glacier hikes and ice cave tours run small groups with hard safety caps, and conditions change daily. Live availability sync means the reseller can never sell seat seventeen on a sixteen-person rope team, and a same-day closure for conditions propagates to every channel without a single phone call.
Northern lights and winter expedition operators
Aurora tours are booked far in advance by international guests — precisely the traffic Adventures.com brings — but they're also the most cancellation-prone product in the industry. Managing those rebookings inside one dashboard, with the reseller booking sitting next to your direct ones, keeps a cloudy week from becoming an admin week.
Summer trekking and walking tours
Hiking trails, national park walks and multi-day treks in the short northern summer need every departure filled in a narrow window. Distribution through a specialist reseller widens the funnel during exactly the weeks that decide your year, while TicketingHub keeps your guide rosters and manifests accurate as the bookings stack up.
Getting connected
OTA and reseller channels in TicketingHub are set up in three steps: add a wholesale rate to the products you want to distribute; create a reseller record for Adventures.com and assign the rate; then create a channel containing the products they may sell and share its access token. Map your ticket tiers (adult, child and so on) so guest types line up on both sides. Contact your TicketingHub account manager or support to enable the channel — we'll help with the product mapping.
Then verify: run a test booking on the reseller side as far as the passenger-details step and confirm a pending order appears in TicketingHub with the reseller name on it.
Frequently asked questions
My region isn't Iceland — is Adventures.com still relevant?
Adventures.com focuses on the Northern Hemisphere's adventure destinations — Iceland, the Nordic countries, the Baltic states and Canada. If you operate trekking, hiking or winter products in those regions, you're squarely in its market.
What happens when I cancel a departure for weather?
Close the departure in TicketingHub and the channel manager stops it being sold on Adventures.com immediately. Guests already booked appear in your dashboard, so you can manage rebooking or cancellation from one place.
Do reseller bookings look different in my dashboard?
They carry the reseller name so you can report on channel performance, but otherwise they behave like any booking: they appear on manifests, count against capacity, and can be found in Orders.
Who handles the guest's payment?
For wholesale reseller channels, the reseller collects payment from the guest and settles with you at the agreed rate. Your direct bookings continue through your own payment setup in TicketingHub as normal.
Can I list only some of my products?
Yes — the channel only contains the products you add to it. Many operators distribute their high-capacity tours and keep small private departures direct-only.
How far ahead can guests book through the channel?
As far ahead as you publish availability in TicketingHub — the channel sells from your live calendar, so seasonal operators typically open next season's departures early to capture the long-lead international planners this market is known for. Booking cutoffs and notice periods you set on the product apply to channel sales too.
Want to see how a northern operator runs every channel from one dashboard? Schedule a demo and we'll walk you through it.
